Privacy Policy – Stoch Hotel Consulting Iwona Stoch
§ 1. Definitions
Administrator (We) – Stoch Hotel Consulting Iwona Stoch, ul. Majora Pilota Stefana Janusa 2/1, 31-571 Kraków, NIP: 5521573847, REGON: 122224162, sole proprietorship.
Personal Data – all information relating to an identified or identifiable individual, including IP address, location data, internet identifier, and information collected via cookies or similar technology.
Policy – this Privacy Policy.
GDPR – Regulation (EU) 2016/679 of the European Parliament and Council from April 27, 2016, concerning the protection of individuals regarding personal data processing.
Service – the online service provided by us at stochconsulting.com.
User (You) – any natural person visiting the Service or using one or more services described in the Policy.
§ 2. Data Processing Related to the Use of the Service
When you use the Service, we collect your data to provide the necessary services and record your activity in the Service. Below are the detailed rules and purposes for processing personal data collected during your use of the Service.
§ 3. Purposes and Legal Bases for Data Processing
We process personal data of all persons using the Service (including name, surname, correspondence address, email address, phone number, NIP, IP address, or other identifiers) for the following purposes:
- To provide services electronically (basis: necessity to perform a contract, Art. 6(1)(b) GDPR).
- For analytical and statistical purposes (basis: our legitimate interest, Art. 6(1)(f) GDPR, involving the analysis of user activity and preferences).
- To establish and defend claims (basis: our legitimate interest, Art. 6(1)(f) GDPR).
- For marketing purposes, including the display of behavioral advertising (basis described in the “MARKETING” section).
Your activity in the Service, including personal data, is recorded in system logs. Information collected in logs is processed primarily for service provision, technical, administrative, and security purposes, and also for analytical and statistical purposes (basis: our legitimate interest, Art. 6(1)(f) GDPR).
§ 4. Registration in the Service
When registering for the Service, you are required to provide the data necessary to create and maintain your account. You may provide additional data, which you can remove at any time. Failure to provide mandatory data will prevent the creation of your account.
Your data is processed:
- To provide account-related services (basis: necessity to perform a contract, Art. 6(1)(b) GDPR).
- For analytical and statistical purposes (basis: our legitimate interest, Art. 6(1)(f) GDPR).
- To establish and defend claims (basis: our legitimate interest, Art. 6(1)(f) GDPR).
- For marketing purposes (see “MARKETING” section).
§ 5. Use of Paid Services in the Service
If you place an order for goods or services, we will process your personal data:
- To fulfill the order (basis: necessity to perform a contract, Art. 6(1)(b) GDPR).
- To comply with legal obligations, including tax and accounting regulations (basis: legal obligation, Art. 6(1)(c) GDPR).
- For analytical and statistical purposes (basis: our legitimate interest, Art. 6(1)(f) GDPR).
- To establish and defend claims (basis: our legitimate interest, Art. 6(1)(f) GDPR).
§ 6. Marketing
We process your personal data for marketing purposes, which may include:
- Displaying non-targeted marketing content.
- Displaying targeted marketing content based on your interests (behavioral advertising).
- Sending email notifications about offers and content, some of which may contain commercial information (newsletter service).
- Other direct marketing activities for goods and services (sending commercial information electronically or telemarketing activities).
We use profiling for marketing purposes, provided you have given consent.
§ 7. Behavioral Advertising
We and our trusted partners process your data for marketing purposes, including the display of advertising tailored to your preferences (behavioral advertising). This includes profiling. We require your consent to process data collected through cookies for marketing purposes, which you may withdraw at any time.
§ 8. Newsletter
We provide a newsletter service based on your consent. You must provide your email address to receive the newsletter. The data collected for the newsletter is processed to send the newsletter and for analytical purposes. You may withdraw your consent at any time.
§ 9. Data Retention
The retention period of your data depends on the type of service provided and the purpose of processing. Generally, data is processed for the duration of service provision or order fulfillment until you withdraw consent or submit an objection to data processing (where the legal basis is our legitimate interest).
For more inquiries related to your data, you can contact us at i.stoch@stochconsulting.com.